Advertising API

The Advertising API allows you to manage sponsored product advertising campaigns that are promoted on the bol platform.

Use the Advertising API to:

  • Create and update campaigns and their underlying objects.

  • Access detailed performance reports.

  • Manage Budgets

For more information on the core concepts of advertising at bol, refer to: Advertising via bol (Dutch).

If the sponsored products in your campaign win the auction, they will be promoted and shown in a prominent position in either the search results, category pages or product pages.

Authorization

Authorization for the Advertising API uses the same method of authentication as the standard intermediary authorization flow. You need to request a JWT token through the same means as the Retailer API. This will allow you to access the endpoints of the Advertising API.